Are You Too Busy For Social Media in Your Business?

Are you too busy for social media, it seems there are a few businesses which are just that.

In a survey last week by Regus, a firm that provides workplace solutions, showed that only 47% of firms surveyed said they use the social media to find new business, even though an increase of 7% from last year, businesses are still saying they are too busy for social media. Yet 78% of CEO’s and executives polled felt social media is critical for success.

The survey asked more than 17,000 senior managers and business owners globally about their use of business social networking.

According to this report…

…businesses in China, US and India are leaders in using social media to attract customers.

Approximately 65% of Chinese firms (up 22% from last year), 43% of US businesses (up 8% since last year) and 61% of Indian companies (up 9% since last year), successfully use social media to acquire customers, the report says.

This report demonstrates that some are not too busy for social media in their business as there is growth of social media since last year and the report also shows the potential for huge, future growth.
This report also confirmed that 50% of the US businesses surveyed used Twitter to engage customers. These businesses also promoted and encouraged employees to join professional social media sites such as LinkedIn.

Another crucial point from the survey was that 39% of the businesses surveyed devoted 20% of their marketing budget to social media.

So if you believe yourself to be too busy for social media, we believe you need to rethink; or the future may prove to give you more time than you bargained for.

A concern with some businesses is of course where to start with social media.

How do they use it?

• …branding
• …e-commerce
• …lead generation
• …customer loyalty
• …direct marketing

When it comes to social media, as a business you need to understand what social media is and the importance of social media and how to use it for your business. To better understand read about the future of social media.

Finally now you have researched a couple of articles to get your head around social media, you are ready to get started in setting up your social media.

However, if your are too busy, Townsville Social Media Marketing can help you to set up you total social media marketing plan. We are never too busy to help with your social media.

Enjoy Kaz :)