The big question is what is social media’s role in the healthcare environment.

Most healthcare institutions do not allow access to social media for employees, due to security/privacy issues and concerns regarding employee productivity.

Safeguards about these privacy issues and restrictions regarding confidentiality have possibly brought about many healthcare facilities feeling  that social media does not have the potential to directly impact patient care, their primary objective, and is therefore just a promotional tool.

However social media’s role in healthcare… Continue reading

Top 4 Marketing Concepts for Small Business

Over the past decade more and more people are getting fired, getting downsized, or getting fed up with their corporate jobs and embark on the journey as a small business owner. Unfortunately, most of the new small business owners fail to consider their marketing plans or strategy. There are many marketing concepts for small business marketing to consider and plan for, but here is our list of Top 10 Marketing Concepts For Small… Continue reading

Selecting The Best Social Media Marketing Company

The purpose served by a social media marketing company is to enhance the exposure of a business or its websites through social media channels. The channels could be blogs, community websites and video sharing websites among others. They are an efficient method to market the services or products sold by a business. The reason for this is that well-known websites like Facebook, LinkedIn, Twitter, YouTube and Flickr have an average of five million… Continue reading

Social media marketing Benefits

Social media marketing in simple words is marketing a product or a service through social media such as Facebook, Twitter, MySpace, etc. In the earlier form of marketing, which almost seems primitive in comparison to social media marketing, the organization would collaborate with external agencies like advertising agencies and marketing firms and decide upon the content, frequency and format of communications used to promote their product or service. However, with the advent of social media marketing,… Continue reading

Four Best Social Bookmarkers

Social bookmarking is a new trend in saving and storing website urls. There are four main social bookmarking services which can assist in sharing favorite websites.

Social bookmarking is a great way to share Internet bookmarks. Users can save urls for themselves and share them with friends and family. They can also recommend stories and vote on their favorite links. In this article, four social bookmarking services are discussed. All are free but each one requires… Continue reading

Are you too busy for social media, it seems there are a few businesses which are just that.

In a survey last week by Regus, a firm that provides workplace solutions, showed that only 47% of firms surveyed said they use the social media to find new business, even though an increase of 7% from last year, businesses are still saying they are too busy for social media.  Yet 78% of CEO’s and executives polled felt social media is… Continue reading

Where to get started with social media?

This can be the most daunting question, even though social media is a very inexpensive media to market the question remains, how much time do you have and where should your time be best spent.

You have…

  • a Facebook personal profile
  • and a fan page and
  • slowly you are getting couple of likes,
  • you place a couple of tweets and
  • people start to follow you,
  • they say YouTube is great get videos up,… Continue reading

Future of Social Media…

The future of social media will lead quite a dominant role in our future whether you are a sceptic or no.

In the past few years, researchers have identified regional spikes in seasonal flu at least one week before CDC by tracking online search queries and following Twitter streams.

So what is the Future of Social Media?

The mobility of technology is probably the most impressive, when we can go for a run wherever we are,… Continue reading

Will Facebook bite you on the bum…

I am sure Facebook will not bite with intent, however what you portray on Facebook, Twitter may well bite you hard. Those excellent Wednesday and Saturday nights where you post the piccies and tweets of those wonderful antics.  Those posts how you rang in sick… Could not drag myself out bed brilliant night etc… We have all had them, let ‘s just keep those things to ourselves.

The big question Why?

It seems… Continue reading

A recent study has shown that 42% of online shoppers connected with a retailer via social media.

According to the 2011 Social Commerce Study, a joint research project by Shop.org, comScore and Social Shopping Labs, showed that shoppers are willing to interact with retailers through a variety of social media, giving  retailers limitless opportunities to capitalise on the momentum.

Shoppers are willing to interact with retailers through social media, Facebook or Twitter to find information on deals, products… Continue reading

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